Montreal, Quebec, June 23, 2022 – Anchored in its desire to upset the established order in the universe of HR marketing, sept24 is launching its new positioning. Its subversive approach has been turning heads for several years already: this announcement officialises the unique, audacious, honest, and compassionate trajectory of this one-of-a-kind agency that’s native to Sherbrooke.
Named the #1 HR marketing agency in Canada thanks to its unique research methodology, 55 talented employees, and 300 HR marketing clients in more than 22 countries, sept24 encourages resistance to preconceived ideas and opposition to one-size-fits-all formulas. According to its skilled team, this critical and holistic vision of human resources (HR) is more relevant than ever before given the current labour shortage.
« We strive to embody our core values—proactivity, proximity, and creativity—on a daily basis. They guide us in everything we do, and we are thrilled to be able to carry them over into our new positioning. We’ve come to realize that the element of HR marketing we’ve been perfecting for years has become a top priority for businesses everywhere. And that’s really encouraging, because we understand how it can change every industry for the better. », concludes Louis-Philippe Péloquin, the agency’s CEO.
With the hook “utopically realistic”, sept24 focuses on the main source of motivation that has been propelling them forward for close to 20 years: changing the world, one employer at a time. This passion for an HR approach that’s diverse, evolutionary, and centred around the employee experience stimulates the agency’s every move. And its new brand manifesto reflects just that.
About sept24
Founded in Sherbrooke in 2004, sept24 is an agency specialized in HR marketing. Thanks to the expertise of its three locations (Sherbrooke, Montreal, and Vancouver), the company creates employee value propositions (EVP) that are well thought out and innovative, recruitment campaigns that are ingenious, and communication strategies that are powerful and effective, for clients in all industries.
Information:
Myriam Dumont, pragmatically_idealistic
Marketing Director, sept24.com
mdumont@sept24.com
450-531-7828